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The Evolution of the Food Business in Saudi Arabia

By Fahad Arafin Last Updated -- Saturday, 2024-08-10
food business in saudi arabia

Saudi Arabia is a country with a diverse geography, including desert, forest, mountain, and grassland. On the other hand, Saudi Arabia has recognized itself as a world economic country, the largest in the Middle East. 

You will find plenty of business opportunities in Saudi Arabia. It is a great advantage for business investors. The food industry in Saudi Arabia is one of the most remarkable businesses in the country. 

If you are a business entrepreneur, have a passion for the restaurant business and looking for food business ideas then Saudi Arabia is a great place to invest. This article will guide you on middle east business culture and how to start a food business in Saudi Arabia and convert it into a great investment.

Is Saudi Arabia a Good Place to Start a Business?

saudi-arabia-is-a-good-place-to-start-a-business

Interested In Business! And looking for the answer, Is Middle East good for business? Or  Which country is best for business in Middle East? 

The Middle East is a region known for its rich history and place of origin of ancient civilizations like Mesopotamia and Egypt. Moreover, the Middle East is the birthplace of world religions such as Islam, Judaism, and Christianity. 

Despite its cultural diversity, Economically, the Middle East is a commercial landscape. The Middle East has vast oil reserves, and it has an important role in the global market. 

This landscape ranges from fertile valleys to expansive deserts. The cultural heritage reflects its diverse traditions, languages, and cuisines. So, the Middle East is definitely an outstanding place for business investment.

Now, the million-dollar question is, Which country is best for business in Middle East?  

When it comes to business opportunities in the Middle East, Saudi Arabia, and Dubai, you cannot ignore them; you must keep these two names first. 

Saudi Arabia is the powerhouse of business opportunities in the Middle East. It has an ideal location and an excellent transport system, which make it a unique place for business investment. Along with Saudi Arabia, Dubai is also creating great opportunities for starting businesses, especially the restaurant business

Saudi Arabia has a very strong economic foundation, which guarantees your business growth. And one more thing, the business licenses and permissions are much easier in Saudi Arabia than in other countries. 

You will be very glad to hear that the World Bank has announced that Saudi Arabia is in the 13th position out of 183 countries for the easiest region for business opportunities. So, there is no doubt that it is the place where one can run his business easily and smoothly. 

Food and Beverage Industry in Saudi Arabia

The Saudi food and beverage industry opens a massive opportunity for business for the Saudi people along with foreign investors. The food and beverage industry is dynamic and rapidly growing

The country has a Vision that by 2030, it will diversify its economy and lower its dependence on oil. They have bound themselves in a wide variety of activities such as food production, distribution, processing, and retail. 

As we know, Saudi Arabia has a young and progressive urban population. It increases the demand for different types of food products, which includes convenient and healthy options.

Saudi Arabia's food and beverage market consists of a mix of traditional local cuisine items and universal offerings, reflecting the country's straightforwardness to worldwide influences. 

The Saudi Government is also taking plenty of steps to improve its food security. Overall, the food and beverage industry in Saudi Arabia is assured of significant growth, which will increase the use of different types of restaurant management systems.

Here is a graph to help you understand the market size of the Saudi Arabian food and beverage industry.

 

The graph shows that the food and beverage industry's market size is at USD 32.2 billion in 2024. According to the growth rate and market analysis, it is expected to reach USD 53.3 billion by 2030, with a growth CAGR of 8.8% from 2024 to 2030.

Saudi Arabia's food industry is growing rapidly. It has multiple food segments and product types, such as dairy products, bakery products, confectionery, fruits and vegetables, poultry and meat, beverages, snacks, fish and seafood, and many others. These are the recent food trends in Saudi Arabia.

What are popular foods in Saudi Arabia? Seafood, fish, Dairy products, and flourishing food are at the top of the ranking in the Saudi food market. Most people have health concerns in Saudi Arabia, and they have started to consume milk and dairy products on a regular basis. 

On the other hand, organic and clean-label products also rule the Saudi food market. As we know, organic food products are very expensive, but they are so healthy, so due to fitness awareness, their demand is extremely high. Animal-based organic food products like chicken and meat are also driving the food industry.

MARKET SEGMENTATION ANALYSIS

market segmentation analysis

This graph shows that full-service restaurants are dominating the food and beverage service market in Saudi Arabia. Full-service restaurants are extremely popular for their service and variety of food items

Most individuals, families, and corporate meetings are choosing full-service restaurants, which is increasing their growth. Along with full-service restaurants, quick-service restaurants, fast-food restaurants, cloud kitchens, cafes, and bars also have a higher share of the Saudi food market. 

This is how we can predict the future of the food business in Saudi Arabia. So, any business entrepreneur can invest in the Saudi food business sector without any hesitation.

How to Start a Food Business in Saudi Arabia

how-to-start-a-food-business-in-saudi-arabia

Starting a food business is more challenging than people think. Before starting a food business, a business entrepreneur will have to focus on multiple factors. If any food business investor can successfully meet all the criteria, then he can be successful in the food or small restaurant business in Saudi Arabia. 

Here is a brief explanation of how to start a food business in Saudi Arabia.

1. A Complete Business Plan

A business plan is a key to any business. It could be any kind of business, such as food and restaurant, software, hospitality, ecommerce, etc, but the business plan is a must. A business plan should be clear and detailed

In your Saudi Arabia food business plan, you should briefly explain all your business movements, such as market analysis, service, marketing plan, financial plan, working schedule, restaurant license cost in saudi arabia and so many other things. 

So, the first and most important part of starting a food business in Saudi Arabia is to make a detailed business plan, and it should be very unique. As we know, the Saudi Arab food market is highly competitive, so the business plan should be very effective and different from others. 

2. Choose a Niche 

The food business has a vast number of categories and fields. As a result, anyone gets confused while planning for a food business. Different types of questions can arise in their mind. For example, which food business is most profitable, what type of food business should i start, what food business is the most successful, and so many other thoughts. 

So, you have to choose a specific type of food business that you prefer. 

Things to remember: Choosing a niche is the most important part of any business, so it should definitely be done smartly.

Here is a list of some innovative ideas for the food business in Saudi Arabia that one can consider.

3. Targeting Market and Competitor Analysis 

After choosing your niche, you have to target a specific market where you want to start your food business. Then, you have to analyze your competitors. Competitor analysis is a crucial task. It will help you decide your business strategy. While analyzing your competitors, you should focus on several terms, such as competitors' pros and cons, profit margin, product details, etc.

4. Name Registration

Name registration is important for any business. While starting any food business, you have to register your business or company name. While registering your business name, you have to keep in mind that your business name is unique and not similar to any other competitor.

5. License and Visa Processing

The food business needs some licenses and permissions. At this stage, business investors have to process all the licenses and permissions required for the food business. For these, you have to know the requirements to get food and beverage license in Saudi Arabia and apply for granting food business licenses and permissions.

On the other hand, if you reside in other regions, you will have to get a work, living, and residential visa in Saudi Arabia, and you have to apply for one. Additionally, Saudi Arabia has some rules and restrictions on the food business. 

You have to follow the rules and restrictions such as food safety rules, fire safety rules, food preparation and selling rules. So, you definitely have to follow all the requirements if you want to start your food business in Saudi Arabia.

6. Get all the Necessaries

It is time to purchase all the necessities for your food business in Saudi Arabia. Actually, it depends on the type of your food business. But in general, you have to rent or buy a house , shop or a commercial space where you will start your food business. 

Then, you have to purchase all the required furniture, utensils or materials according to your business needs. 

One more thing: It is only possible to start and run a food business in Saudi Arabia when you have adequate staff. So you definitely have to hire staff for your business. While hiring the staff, focus on their skills and qualifications. 

7. Do Your Business Marketing

Marketing is the concept of business promotions. It helps dramatically grow businesses and maximize revenue. The more marketing you do, the more customers you will get. 

There are many different types of marketing strategies in the business sector, such as facebook marketing, email marketing, other social media marketing, newspaper marketing, television advertisement marketing, leaflet marketing, marketing by feet, and so many others. So, you have to use a proper marketing strategy to expand your business.

8. Run Your Business

Now, it is high time to run your business in Saudi Arabia. Before running your business, you have to check that all your business setup is done according to your plan and working smoothly. While running your food business, you have to keep focus on some important things such as food quality, safety rules, customer loyalty and experience, etc. 

Note: Here are some additional tips for being successful in the food business in Saudi Arabia.

  • Build a strong bond or partnership with other businesses.
  • Try to connect with different types of social media campaigns and influencers.
  • Use promo codes and combo offers.

Benefits of Starting a Food Business in Saudi Arabia

benefits-of-starting-a-food-business-in-saudi-arabia

As we know, Saudi Arabia is geographically full of natural resources and is the most populated country in the Middle East. Along with these, the most respected religious destinations for Muslims are Mecca and Medina, both cities situated in Saudi Arabia. 

Every year, millions of Muslims and other people visit Mecca and Medina, which need a wide range of food and accommodation, and it increases the hospitality industry in Saudi Arabia

Here, we will talk about some additional benefits of starting a food business in Saudi Arabia.

  • Business Environment

Without any doubt, Saudi Arabia's food business environment is highly reliable and superior. There are fewer license and permission requirements and visa complexity, which leads to a high turning point for starting a food business in Saudi Arabia.

  • Safety And Security

Safety and security are important in the food business. Saudi Arabia has a very low crime rate, and it has a high level of business security that attracts more food business investors. So, we can definitely say that in terms of safety and security, no one can beat Saudi Arabia.

  • Business Growth

When business entrepreneurs want to invest their money in a business, they always look for business growth. Business growth helps predict the features of any business. Saudi Arabia's business growth is extremely high, so it is a great opportunity for business investors to invest their money in the Saudi food business.

  • Tax Liability

Tax liability is an essential part of any business that any business entrepreneur cannot ignore. Saudi Arabia offers a lower tax on businesses compared to other countries. They also follow specific food business rules, which helps to grow the food business.

Final Thought

In conclusion, if someone wants to invest and start a food business, they must consider the name of Saudi Arabia. Overall, the food business in Saudi Arabia has significant potential for growth and innovation. It offers various opportunities for local and international investors who are willing to accommodate evolving market trends and consumer tastes.